Category: Identity

Artsy

Common Name is the fantastic New York design duo of Yoonjai Choi and Ken Meier. Perusing their engaging portfolio of cultural clients, I was particularly struck by the work for Artsy. Simple and elegant, the identity they created seems to frame the company’s name, a clever device for an “art discover tool.” From the website: [...]

May 22 / 2013
Author John
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Tsto

Great typographic play for the Flow Festival by Tsto, a design firm based out of Finland. A bit frivolous, perhaps hard to read? Maybe. I’d argue that the seemingly hazardous layouts and visually striking typography and color palette make a visual connection to music that is subconsciously more powerful than any clear type and image [...]

March 19 / 2013

SouthSouthWest

Isn’t it great to stumble upon a website that you had tweeted, pinned, or blogged about light years ago? I think it is. It’s like rekindling an old friendship. I can’t remember the first time I saw the work of SouthSouthWest, but I was happy to find them again. This Australian branding and design agency [...]

February 21 / 2013

Project Projects

I once asked if one color can define a brand. Of course that question was silly and rhetorical. Project Projects, and studio out of NYC that I greatly admire, proves that no colors are needed with the identity system they created for WORK Architecture Company. Make sure you check out more of their design work [...]

January 28 / 2013

Daniel Blackman

Dan Blackman’s portfolio is filled with really amazing work, but I was particularly drawn to his ongoing rebrand of the Pointer Brand of clothing. I love pointers, but I really like his blend of sans serif and serif fonts, with a sprinkling of script here and there. It’s immediately Americana, which make perfect sense because [...]

Ketchup and Mustard Update

Another great typographic solution by Jaime Van Wart of Ketchup and Mustard for Bida Manda, a Laotian restaurant located in downtown Raleigh. You can definitely see the influence of her stationery/wedding work, which seems to flow seamlessly into restaurant menus, signage, and even wallpaper. The elegant patterns create a nice background that complements the friendly [...]

Teacake Design

I didn’t pick from any one of Teacake’s projects because I felt a sampling of their clients really helps to show the variety and playfullness of the work as a whole. There is a sense of freedom and curiosity that permeates throughout. It’s really quite wonderful, something you don’t see in professional design portfolios too [...]

November 28 / 2012

Camp and Furnace

Because I like hiking, mountain biking, fishing and the outdoors in general, it might come as no surprise that I really dig the art direction Liverpool-based design firm Smiling Wolf gave to Camp and Furnace, a unique multi-use space comprised of redeveloped warehouses. Studios, bars, and even a hotel make this somewhat of a hip [...]

November 13 / 2012

Frieze Art Fair Campaign

The thought of fireworks during the daytime never really occurred to me, which is why I really appreciate this campaign for the Frieze Art Fair, in London. Produced by London-based design firm Graphic Thought Facility, the combination of CMYK-like streaks of color combine and clash with the natural white clouds, creating a minimalist abstract painting. [...]

October 05 / 2012